WILDFEMMESTUDIO

Website banner design

Logo design

Website banner design

Turqntaupe, a new burgeoning silver jewelry startup, approached us with a pressing need to design their branding and packaging. They wanted to establish a distinct identity, that differentiates them in the competitive silver jewelry market of the US, and evoke an emotional connection with customers through visual storytelling, thereby enhancing brand recognition, perception, and engagement.

THE CHALLENGE-

Thank you card design

We took a hands-on approach. We teamed up with Turqntaupe to understand what makes them special. We used turquoise and taupe colors to create a unique look that stands out. We also made packaging that's like a piece of art, making the unboxing experience extra special. We weaved Turqntaupe's story into the brand, so customers feel a connection. This makeover boosted Turqntaupe's image, making them a deeply wanted brand in the US market. The new design and packaging made customers remember and love Turqntaupe even more.

OUR APPROACH-

BRANDING
CARD DESIGN
BOX PACKAGING DESIGN
WEBSITE BANNER DESIGN

OUR ROLES -

Envelope and card design

Brand colors

A page from the creative direction for the brand

Website banner design

Website banner design

- Enhanced Brand Perception: The reimagined branding and packaging elevated Turqntaupe's image, positioning it as a modern day jewelry brand for the millenial women with a strong visual identity.

- Memorable Customer Experience: The thoughtfully designed packaging transformed the unboxing experience into a cherished moment, fostering a deeper emotional connection between Turqntaupe and its customers.

- Consistent Brand Story: The integration of storytelling across all touchpoints ensured a consistent and captivating brand narrative, which resonated with customers and enhanced brand loyalty.

Results and Impact :

WHAT THE CLIENT SAID-

"My partnership with Prachi has been a real game-changer for my brand. She totally got what our brand is about and made it look amazing – mixing the cool charm of turquoise with the classic style of taupe. The packaging she created is like a work of art, just like our jewelry. Opening it up feels like a special moment. What's really cool is how she turned the packaging into a story that goes along with our brand. She's really good at what she does and she's super professional. She's made Turqntaupe even better and we're excited for what's next!

- PARUL GUPTA
(FOUNDER OF TURQNTAUPE)

ANDAL

WORK WITH US

FAURA