WHAT WE DID
When Rhode, a fictitious luxury shoe startup based in India, first approached us, they were grappling with challenges such as securing funding, navigating fierce competition, and fostering meaningful customer engagement. Our mission extended far beyond crafting their branding, packaging, website, and social media presence—it was about creating a compelling narrative that exuded confidence and approachability, values crucial to millennial and Gen Z audiences. We built a brand identity that not only stood out aesthetically but also formed deep connections with its target market. This approach enabled Rhode to not just compete, but thrive in the dynamic world of luxury fashion.
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