NAMA is an India-based, and a couple-run company that produces wholesome, environmentally responsible cosmetic products. They came to us with the challenge of seamlessly bringing together their various ideas for the brand into one. The founders of NAMA wanted to make sure that customers got a sense of the feeling of their values and left with calm, peace, and a purchase.
THE CHALLENGE-
We began by designing a logo with bold typography that embodies the earthy spirit of NAMA. For the packaging, we were inspired to create a soothing design that was inspired by wild nature and connected with their customers. Details like floral vectors and a spectrum of muted subtle colors introduce the brand’s personality, while also creating a harmonizing effect that makes them want to repurchase the product again.
OUR APPROACH-
BRAND IDENTITY
PACKAGING DESIGN
OUR ROLES -
Brand identity and packaging for a nature-inspired cosmetic brand.
Nature-inspired soulful design for a calm and zen cosmetic brand.
